Alloway Tour Promotes PPG Partnership

Renowned US custom car builder and painter, Bobby Alloway, has set off to make a series of appearances at some of America’s foremost custom car shows with the aim of displaying his work, as well as promoting PPG refinish products. Taking several of his vehicles with him in a special rig painted with PPG products and bearing Alloway and PPG signage, Bobby says it’s all about highlighting the partnership.

“Doing this was my idea. I wanted to display my cars and to recognize PPG as the company that helps me do such great work. PPG products allow me to give my cars the look I want. The paint is terrific, the clears are fabulous and the support and service they have provided are incredible.”

Having produced timeless street rods since 1978, Bobby opened his own shop, Alloway’s Hot Rod Shop, in Louisville, Tennessee, in 1991 and has been turning out award-winning vehicles ever since. Known as ‘the master of black’, because his distinctive cars are almost always painted black, Bobby uses PPG products exclusively. His highly-celebrated creations feature a powerful, aggressive look achieved through a combination of colour, physical stance and sheer power. Bobby’s work has earned him a carload of honours, including being inducted into the National Rod & Custom Car Hall of Fame and named Detroit Autorama Builder of the Year. His awards include Classic Instruments Street Rod of the Year, America’s Most Beautiful Roadster, Goodguys’ Street Rod and Street Machine of the Year and the highly-prized Ridler trophy.

“When you talk about talented, successful and respected street rod builders, Bobby Alloway’s name is right at the top,” said Randy Cremeans, PPG Marketing Director Collision Segment Refinish. “We’re very happy to know he thinks so highly of our products. It makes for a solid relationship.”