BodyShop News BodyShop News
BodyShop News BodyShop News
Select Location
  • Advertisement

  • News
    • Australia
      • Main News
      • Motoring
      • Business
      • Products & Technology
      • Event News
      • Videos
    • Gulf
      • Main News
      • Motoring
      • Business
      • Products & Technology
      • Event News
      • Videos
    • Asia
      • Main News
      • Motoring
      • Business
      • Products & Technology
      • Event News
      • Videos
  • Magazines
    • BodyShop News Australia
    • BodyShop News Gulf
    • BodyShop News Asia
    • BodyShop News Africa
    • Discover all the collision repair industry news in South Africa’s leading collision repair magazine, BodyShop News Africa. It’s available to read online, completely free. Choose the issue you want to read from the selection below.
  • Events
  • Diary
  • Subscribe
    • Magazine
      • BodyShop News Australia
      • BodyShop News Gulf
      • BodyShop News Asia
    • Email Newsletter
  • Advertise
    • BodyShop News Australia
    • BodyShop News Gulf
    • BodyShop News Asia
  • Contact Us
  • Change Region

Renault Officially Launches New Logo

19 March 2021, 17:2013 June 2022
Renault Officially Launches New Logo

Renault has officially unveiled its updated diamond logo. Originally displayed when the company’s ‘Renaulution’ strategic plan was announced in January, the new logo will be gradually applied to Renault vehicles launched next year before making its way across the entire range by 2024.

Renault has changed its visual identity nine times since 1925, but the diamond shape that serves as the basis for the logo has remained. The company said the logo was updated because it felt that the previous design, which was created in 1992 and redesigned in 2015, was beginning to date.

“To meet the challenges of a modern international brand and the multiplicity of its fields of expression, notably digital, a new version has been under development since 2019,” the company said. “Uncluttered and with no signature or typography, the new logo features a flat, two-dimensional treatment to facilitate use on video and digital media, as well as on vehicles.”

“We have integrated it on the Renault 5 Prototype for the first time,” said Renault Design Director, Gilles Vidal. “It was, for us, a formidable testing ground. In view of the enthusiasm and the very positive feedback we received about the logo, we decided to launch it.”

Renault Officially Launches New Logo - Gilles Vidal
Gilles Vidal with Renault’s new logo on the Renault 5 concept.

Vidal said the diamond shape fundamentally embodies Renault.

“We have re-thought it to become more iconic, simple and meaningful, a true timeless signature, without superfluous effects or colours, with a contemporary takeover of the lines, an essential part of our graphic heritage,” said Vidal.

LogoMarketingRenault
Menu
  • News
    • Australia
      • Main News
      • Motoring
      • Business
      • Products & Technology
      • Event News
      • Videos
    • Gulf
      • Main News
      • Motoring
      • Business
      • Products & Technology
      • Event News
      • Videos
    • Asia
      • Main News
      • Motoring
      • Business
      • Products & Technology
      • Event News
      • Videos
  • Magazines
    • BodyShop News Australia
    • BodyShop News Gulf
    • BodyShop News Asia
    • BodyShop News Africa
  • Events
  • Diary
  • Subscribe
    • Magazine
      • BodyShop News Australia
      • BodyShop News Gulf
      • BodyShop News Asia
    • Email Newsletter
  • Advertise
    • BodyShop News Australia
    • BodyShop News Gulf
    • BodyShop News Asia
  • Contact Us
  • Change Region
  • News
    • Australia
      • Main News
      • Motoring
      • Business
      • Products & Technology
      • Event News
      • Videos
    • Gulf
      • Main News
      • Motoring
      • Business
      • Products & Technology
      • Event News
      • Videos
    • Asia
      • Main News
      • Motoring
      • Business
      • Products & Technology
      • Event News
      • Videos
  • Magazines
    • BodyShop News Australia
    • BodyShop News Gulf
    • BodyShop News Asia
    • BodyShop News Africa
  • Events
  • Diary
  • Subscribe
    • Magazine
      • BodyShop News Australia
      • BodyShop News Gulf
      • BodyShop News Asia
    • Email Newsletter
  • Advertise
    • BodyShop News Australia
    • BodyShop News Gulf
    • BodyShop News Asia
  • Contact Us
  • Change Region