PPG has appointed Irene Tasi as Chief Growth Officer, effective 6 December 2021.
In this newly created role, which reports to PPG Chairman and Chief Executive Officer Michael McGarry, Tasi will lead and accelerate PPG’s growth agenda with responsibility for corporate strategy, long-range planning, marketing, brand and sales, digital, market-driven innovation, and new growth initiatives.
Tasi will be based at PPG’s global headquarters in Pittsburgh and serve as a member of the company’s Operating Committee.
“Irene is a proven, entrepreneurial leader who will help to drive our growth strategy and deliver distinctive experiences for our customers,” McGarry said. “She brings strong expertise in commercial excellence, strategic marketing, digital and data analytics, and brand management. Throughout her career, Irene has demonstrated a record of helping businesses grow and delivering exceptional results for customers and shareholders.”
Over the past 20 years, Tasi has served in various leadership roles of increasing responsibility at Masco Corporation, a global company that designs, manufactures and distributes branded home improvement and building products. Most recently, Tasi was President of Kichler Lighting, where she successfully completed the integration of the business into Masco. This included developing and executing a strategic plan to achieve revenue and profit growth, improving operations and building a new product development engine.
Prior to this, Tasi served as Vice President of Sales for Masco Cabinetry, where she led the dealer and retail channels, as well as developing and implementing strategies to maximise market penetration and overall revenue. Tasi also served as Director of Investor Relations at Masco Corporation, Director of Retail Channel Marketing at Masco Cabinetry, Project Manager, Masco Business System Office, and Manager at Masco Resource Centre.
She holds a Bachelor of Arts degree in International Relations from the University of Windsor, Ontario, Canada, and Master of Business Administration from Eastern Michigan University.