Holden Monopoly Board Game Goes On Sale

Holden Monopoly Board Game Goes On Sale

Holden motorsport machines have now been immortalised in the famous board game, Monopoly. The Holden Motorsport Edition Monopoly game and a new Holden Motorsport Puzzle are set for release at Big W, Sanity, The Gamesmen and Dymocks stores across the country in time for Father’s Day, as well as all other toy and game retailers from mid-September.

Debuting in the 1960s, Holden has been an integral part of Australian motorsport for much of the brand’s life. Success has included 21 Australian Touring Car/Supercars Championship titles and 33 Bathurst 500/1000 victories. Now, this specially created Monopoly game – developed in conjunction with Holden and with the racing enthusiast in mind – will resonate with Holden fans young and old, according to the new board game’s manufacturer, Winning Moves.

Featuring iconic racing vehicles and well-known race tracks, the Holden Motorsport Edition Monopoly game gives players the choice of one of six classic Holden icons as tokens to play with. There is the 1970 ATCC Championship-winning Monaro GTS 350, the 1979 A9X Torana and the 1993 VP Commodore, in addition to the well-recognised Holden Lion logo, a chequered flag and tyre. Players then navigate the board to secure property and assets with more iconic race cars such as the 2017 VF Commodore, the 1996 VR Commodore, the 1972 LJ Torana XU-1 and the 1st Bathurst winner for Holden – the 1968 HK Monaro GTS 327 – all up for grabs.

The Monopoly game first hit the shelves in 1935, and since then it has been played by more than one billion people. Today it is played in 114 countries and enjoyed in over 47 different languages.

“We are thrilled to celebrate Holden’s racing legacy with this exciting edition of Monopoly and a new puzzle to match,” said Chris Payne, Holden Aftersales Marketing Manager. “It’s a fitting way to celebrate Holden’s involvement with the sport over the past 50 years. We hope the whole family will love it as much as we do and enjoy a few rounds of the board reminiscing about their favourite Holden racing moments.”

“The iconic race cars of Holden have been brilliantly captured on our Monopoly board and this new puzzle, and we are certain that Holden and automotive fans of all ages will be delighted with the games,” said Charlotte Waalkens from Winning Moves. “Winning Moves are very proud to bring to life these exciting Holden Genuine Licensed Products.”

Holden Motorsport Edition Monopoly will retail for $69.99. It is available for pre-orders online here and in-store at selected retailers nationally from mid-August. The Holden Motorsport Puzzle can also be purchased here.