Messe Frankfurt has decided to co-stage Automechanika with another of its trade shows, the Hypermotion mobility event. The 2022 edition of Hypermotion will be brought forward to September 2021, when it will take place alongside the first three days of Automechanika Frankfurt – 14 to 16 September 2021.
Messe Frankfurt describes Hypermotion as “the first independent platform for the digital transformation of transport, mobility and logistics,” and defines seven themes for the show – Connectivity, Monitoring & Transparency, Data Analytics & Security, Hypermodality, Sustainability, Digital & Urban Logistics, and Smart & Digital Regions.
“The digitalisation, disruption and decarbonisation megatrends that are the focal point of Hypermotion are also impacting the automotive aftermarket,” the company said in a statement. “Furthermore, ‘intermodality’ is becoming more important for the supplier and parts industry, as well as for trade and the field of workshop services.”
With the two shows now taking place at the same time, Messe Frankfurt believes that there are numerous synergies for participants of both events to take advantage of.
“We want to bring together these events’ participants who are driving tomorrow’s mobility from the automotive, mobility and logistics industries,” said Michael Johannes, Vice President Mobility & Logistics at Messe Frankfurt.
“We believe there is tremendous development potential for our customers, including in electromobility, hydrogen drive and synthetic fuels – fields that will be shaping the future.”
Organisers say there is a great deal of overlap in topics such as fleet management, product development and mobility services, as well as IT and software-based services. They add that the topic of supply chain management, which is also the focus of a conference at Hypermotion, offers attractive interfaces and areas of relevance for our platform and Automechanika exhibitors in particular.
Hypermotion will take place from 14 to 16 September 2021, while Automechanika Frankfurt will run from 14 to 18 September 2021.