AkzoNobel Car Refinishes Puts Colour Retrieval In Your Pocket

AkzoNobel Car Refinishes has gone mobile and brought the convenience of its industry-leading Mixit Online colour retrieval system to mobile phones. Mixit Online can now be accessed 24 hours a day, seven days a week from any mobile phone that connects to the Internet and is available free of charge to AkzoNobel Car Refinishes customers.

AkzoNobel Car Refinishes has gone mobile and brought the convenience of its industry-leading Mixit Online colour retrieval system to mobile phones. Mixit Online can now be accessed 24 hours a day, seven days a week from any mobile phone that connects to the Internet and is available free of charge to AkzoNobel Car Refinishes customers.

With the new mobile online option, it’s no longer necessary to request formula information from a laptop or desktop. All the customer needs to do to obtain colour formulations for the premium Sikkens and Lesonal products is to enter simple, straightforward search criteria (such as make, year, colour code and/or colour group) via the mobile phone and the AkzoNobel colour retrieval system provides the formula for a perfect colour match. AkzoNobel’s software designers have developed a friendly, easy-to-use interface that adjusts the layout to the size and shape of the user’s smartphone screen. The mobile online technology delivers clear, crisp, highly readable web pages on smartphones like Blackberries, the HTC HD2, the Nokia N900 and dozens of others, and is compatible with the Windows Mobile, Windows Phone 7, and Android mobile operating systems. The same information is also available on older web-enabled mobile phones, but it is then delivered as text instead of web pages.

“We’ve always tried to give our customers a little bit more,” commented Ralf Schueler, Marketing Director for AkzoNobel Car Refinishes. “What we are doing here is to exploit state-of-the art information technologies to provide the added flexibility of mobile phone functionality to what is already an outstanding colour retrieval system. That flexibility, I believe, will mean greater efficiency and faster throughput for our Sikkens and Lesonal customers.”

iPhone app

Along with the smartphone application, AkzoNobel is offering iMatchColor for customers with an Apple iPhone (OS level 3.1.3 or higher), iPod Touch or iPad. The app can be downloaded free of charge from Apple’s App store, and delivers even more convenience by taking advantage of the iPhone interface and tools for an even better user experience.

AkzoNobel has been delivering online colour retrieval solutions to its customers since 1997, drawing on the most complete and up-to-date database of car colours available. That means that you have access to the very latest formulas for the full range of AkzoNobel Car Refinishes products straight from the mobile phone in your shirt pocket.
“Delivering colour information to mobile phones is just the latest example of the colour solutions AkzoNobel Car Refinishes offers its customers,” said Ben Zweers, Colour Marketing Director for AkzoNobel Car Refinishes. “We are asserting our leadership in colour by example. When it comes to innovative colour solutions and a commitment to the highest quality, AkzoNobel is truly living up to its brand promise to deliver Tomorrow’s Answers Today.”